Building a Home Page on WordPress

The WordPress home page is the first thing people will notice when they land on your website. So, it is necessary to build a home page that looks effective and attractive. According to your website, home page design can vary. For example, the home page of an IT company will be different from the home page of an eCommerce website. In most cases, when you go through themes for WordPress, it has the homepage design. But, you can also customize...

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Installing a WordPress Theme

After hosting a website, adding a WordPress theme is an important step for your new site. It creates the best look for your website in a few seconds without any coding requirements. The best part is that once you have installed the theme, you are ready to update your website content. You can find various free themes in the WordPress directory or can install other themes from third-party sites. You can find many free WordPress themes on third-party sites that...

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How to Prepare Hosting and Servers for WordPress

Are you ready to build your first WordPress website? To create a website, you need web hosting. Often overlooked, it is one of the main components of any website. Selecting the best WordPress hosting can improve SEO and increase your reach as well as sales. There are many types of web hosting solutions available to choose from: shared hosting, dedicated hosting, cloud hosting, and free hosting to name a few. In this article, we will help you to prepare hosting...

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Understanding Different Content Types for Marketing

content types for marketing

Publishing high-quality and well-researched content builds brand awareness and makes your business look authoritative. When prospective buyers read high-quality content, it encourages them to become long-term customers. Different content types for marketing that's published on websites varies from industry to industry. It depends on your target niche and the audience related to it.  For example, if your website focuses on young entrepreneurs, one of the content types for your website could be inspirational blog posts. Just like this, there are...

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Monitor the Performance of Your Content Marketing Strategy [Important Metrics]

content marketing performance metrics

Content marketing is an efficient way to attract and retain your audience through high-quality write-ups, videos, infographics, ebooks, case studies, etc. It helps a brand to improve its conversion rate and generates valuable leads for higher traffic. In this blog, we'll share important content marketing performance metrics you need to monitor. Besides implementation, content marketing strategies require consistent monitoring of important key metrics. That way, it maximizes the plan's effectiveness and increases brand sales.   From click-through rates to social shares, there...

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How to Get Lots of Website Visitors in a Short Period of Time (For Free)

get many website visitors quickly for free

A website with higher visitor traffic has more chances of gaining potential customers. It increases the brand's opportunity to generate high-quality leads, SERP rankings, and eventually, the revenue. And, you know you can get many website visitors quickly for free. Every website owner looks for ways to get maximum visitors in a shorter period of time. That's because they want their brand to grow at the earliest.   Thankfully, there are various tried and tested methods that have worked pretty well for...

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Taking Benefits of Slideshows in Content Marketing 

Taking Benefits of Slideshows in Content Marketing

As we know, visual content is more effective compared to textual content. Slideshows, being a form of visual content, have the same effects. There are many benefits of slideshows in content marketing. Just like any other content strategy, slideshows have to be high-quality and actionable. If you are targeting popular online platforms like SlideShare, remember that users are only allowed to read. So, those types of slideshows should be highly informative and easy to understand. In simple terms, your slideshow...

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Types of Downloadable Lead Magnets to Grow Your Email List

Downloadable Lead Magnets for email

Downloadable content has become popular lead magnets to build and grow your email list. It positions you as an expert in the industry and is quick to design, download, and utilize. Downloadable lead magnets for email can be anything, from ebooks to infographics. Just make sure it’s relevant and useful to recipients. In exchange, you get a new email ID to add to your list. Check out different types of downloadable lead magnets and which will work best for you:...

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How to Create Animated Promo Videos With PowerPoint

How to Create Animated Promo Videos With PowerPoint

Promo videos are one of the best ways to exhibit your products in an engaging way. In fact, nowadays, animation promotional videos are becoming more and more popular. And you know what the best part is?  It isn't rocket science to create one! To make the best-animated promo video, all you need is PowerPoint access and your PC/smartphone. If you have so, follow the below steps, and you are good to go! Note: This article covers only the animation part,...

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How to Market Your Product in Facebook Groups (For Free)

How to market your product in Facebook Groups

Did you know Facebook isn't just a social media but also a way to market your products for free? Yes, you read that right! Thanks to its easy interface and large user count, Facebook can be used for product promotions! And how can you do so? By simply using Facebook groups.  Facebook groups are an efficient way to generate website traffic. They are initially more efficient than Facebook's paid advertising. All you have to do is simply join them and...

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